Social media is one of the most widely accessible online platforms people use to share their personal views, opinions and express their feelings with a few show-offs of their social life with their friends. Now it is also used for business promotions and commercial...
User-generated content (UGC) is becoming a powerful source for customers influencing their minds while choosing or buying a product or service. 50% of consumers say UGC is the most trustworthy type of media than any other source, and even 35% of consumers think it is...
Ever-increasing online spamming and scamming especially on social media are impacting the official pages of businesses affecting their brand image and reputation in the market. These corporates should have a comprehensive policy to deal with such bad comments...
